In the past the model was easy: Get the best and brightest people to work for you. Of course these new employees would move close to your company and work inside the firewall as much as possible.
Of course we've seen some movement in this area. Outsourcing of jobs to India or China. Tele-commuting, working-more-from-home, etc.
At first I thought it looked like Google has taken this a step further. But this is fake (Twitter spam...). But the idea is great and got me thinking. In short the site said: Everyone with a computer and a broadband connection can work for us right from their homes. (And aren't we already, but clicking on links!? ;-)) Seriously, this could be interesting and big in my opinion. This 'offer' is 'only' focused on the US and Canada. But what if - and I'm sure they will - they would extend this to the world?
I told my wife about this as if it were real. She's not working (a paid job at least...) at the moment and taking care of this kids. But she responded right away: Great, I'd like to work for them!