The finding of the report are interesting. There's clear progress: social tools are being used more and more and in more effective ways. When adopted across the networked enterprise and integrated in work processes of employees, clear benefits are seen. There's a boost in financial performance and market share, which relates to the results of previous surveys. However not many companies are fully networked, meaning they are internally and externally networked.
The survey mentioned that 72% of the organizations have at least one social technology inhouse. And 40% have a social networking and blogging platform.
- increasing speed to access knowledge
- reducing communication costs
- increasing speed to access internal experts
Another interesting finding is the fact that it is easier to loose benefits of social tools than to gain them. Implementing social tools is hard work and requires continuous effort.